Metrica believes in cultural exchanges and circulation of ideas. The studio works with national and international young talents in a seamless exchange between design methodology and new sensibilities.
Metrica is a design studio based in Milan with
an international reputation for the unique approach to contemporary furniture design, which consists
of a strong mix of design management and technical advisory.
Metrica places design in a new value context resulting
in a recognized global vision in creating and managing projects. The Studio offers the opportunity
to acquire turnkey projects, from design to production.
Lucio Quinzio Leonelli
President & Managing Partner
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moreGraduated in Foreign Literature, Law and History of Art , PED at IMD, IEP at INSEAD, AMP at HARVARD.
Marketing and finance background. Experience in consumer goods (Nestlè, Smith and Kline, D&C) in merging and acquisition (Opera Private Equity), in furniture design market (Unopiù, B&B Italia, Moooi).
Professor at LIUC – Master Design and Management.
Professor Master in Design Management Sole 24 Ore.
Robin Rizzini
Chief Designer & Partner
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moreGraduated at Scuola Politecnica di Design in Milan.
Experience with design practices (McKimm Albermarle, Progetto CMR, Antonio Citterio) and furniture companies (Keilhauer, MDF Italia, Effegibrevetti). Designer with the ability to fuse the Italian design code with the sensibilities for the international markets.
Visiting Professor at Creative Academy.
Professor at LIUC – Master Design and Management.
Alessandra Noto
PR & Communication
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moreGraduated in Philosophy, Master in PR Communication.
10 years’ experience in PR and Communication with design practices (Paola Navone, Antonio Citterio) and PR agencies (Ghénos Communication).
Elisabetta Busi
Administration & Executive Assistant
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moreLong track record of working in administrative departments both in design practices (Studio Sowden) and adv agencies (Roberto Gorla, Michael Goettsche).
Attilio Terraneo
R&D Manager & Associate
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moreFurniture industry technician, expert in materials and production processes, 30 years’ experience in product development and in R&D with MDF Italia, Armani Casa and Cassina.
Dora Manzini
Designer
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moreGraduated in Industrial Design at Politecnico Milano, 6 years’ experience with international design practices.
Dario Gaudio
Designer
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moreGraduated in Industrial Design at Politecnico Milano. 8 years’ experience with international design practices and companies active in the furniture and accessory field.
Mirco Stanghellini
Trainee
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moreMaster degree in Business Administration at LIUC – Carlo Cattaneo University. Previous studying and internship experiences in Spain and UK.
Shi Hongqiong
Trainee
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moreChinese, graduated in Furniture Design at Beijing Forestry University. Master in Innovation Product Design at Politecnico di Milano.
Guest Designers
Moritz Grundel
Designer
Peruvian-German, graduated in Industrial Design at Lima Pontificia Universidad Catolica del Perù. Master in Industrial design at SPD Scuola Politecnica di Design, Milan.
8 years’ experience with international design practice.
Lina Obregon
Designer
From Columbia, graduated in Industrial Design at the Pontifical Bolivarian University of Medellin. Master in Bionics & Design at CRIED (Research Center, Istituto Europeo di Design in Milan). 18 years of experience in international design practices and freelance for companies in the furniture and cosmetic field (Serralunga, MDF Italia, Tognana Porcellane, Deborah Group).
Old Friends
Friends who worked with Metrica and moved on to new adventures.
Andrés Carpinelli
Designer
Hanna König
Product Manager